I have been writing a lot on marketing of products, brands, etc. but now I want to share the importance of Self-Marketing. Self-marketing refers to projection of self in a way that enhances the individual’s worth. Also, it implies marketing of self at the right place, at the right time and among the right people.
Well, the essence of self-marketing among the right people means that you have to prove your worth to those who are worth that proof. You don’t have to justify your talent before anyone and everyone.
Now, there are two kinds of people in this world. The first kind of humans are those who don’t put in efforts to rise. Rather, they want to rise by pulling others down. The other category of people includes those who take inspiration from those who are a higher levels and toil hard to reach up to the desired level.
Now what should you do when you encounter people belonging to first category? What I feel is self-marketing before the right people can prove a setback to such losers. So, just work hard for self-enrichment, and then self-market in a right way. You may commit blunders initially, but always remember golden words of Philip Kotler, “Marketing takes day to learn. Unfortunately it takes a lifetime to master”
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